- name
- email-marketing
- description
- A brand product-launch email — masthead with wordmark, hero image block, headline lockup with skewed-italic accent, body copy, primary CTA, and a specifications grid. Pure HTML email layout (centered single column, table fallback). Use when the brief asks for an "email", "newsletter blast", "MJML", "product launch email", or "email template".
- triggers
- - "email" - "email template" - "newsletter" - "email blast" - "product launch email" - "mjml" - "邮件营销" - "邮件模板"
- od
- mode: prototype platform: desktop scenario: marketing preview: type: html entry: index.html design_system: requires: true sections: [color, typography, layout, components] example_prompt: "Design a launch email for a sporty running shoe brand — masthead, hero, big headline lockup, specs grid, CTA."
Email Marketing Skill
Produce a single HTML email — centered, single column, no chrome around the email body. Treat it like a marketing artifact: one big idea, one CTA.
Workflow
- Read the active DESIGN.md (injected above). Email leans on the display font more than any other surface — pick the loudest type token in the DS for the headline lockup.
- Pick the brand + product from the brief. Generate a real wordmark, a real product name, and one real benefit sentence — no placeholders.
- Layout, in order, all centered inside a 600–680px column on a tinted
page background (so the email body looks like an email, not the page):
- Masthead — wordmark on the left + 3 short nav links (SHOP, JOURNAL, MEMBERS) on the right. Thin underline.
- Hero block — a 16:9 product image placeholder. Use a DS-tinted gradient or a stylized SVG silhouette of the product (shoe, bottle, headphones, whatever the brief implies). Add a tiny brand stamp on the top-left and a colorway tag on the bottom-left.
- Eyebrow — small caps, accent color, separated by
·characters (e.g. "NEW · MAX-CUSHION TRAINER · EMBER FLARE"). - Headline lockup — 2–3 line headline using the display font, all caps,
extra-tight tracking. Apply a slight skew (
transform: skew(-6deg)) on one accent word to give it a sporty parallelogram feel. - Body — 2–3 sentence paragraph, left-aligned, body font.
- Primary CTA — solid pill or block button. One only.
- Specs grid — 2×2 grid of (big number + unit + label) callouts using the display font for the numbers.
- Footer — wordmark, address line, unsubscribe + view-in-browser links.
- Write a single HTML document:
<!doctype html>through</html>, CSS inline.- Center the column with
margin: 0 auto. Setbody { background: <tint> }so the email-on-page metaphor reads. - No external images — use inline SVG or DS-tinted gradient blocks for the product photo.
data-od-idon the masthead, hero, headline, CTA, specs.
- Self-check:
- Email reads top to bottom in 8–10 seconds.
- One CTA. Accent appears at most twice (eyebrow + CTA, or headline word).