Generates a plain English summary of everything that happened across all your accounts this week. What improved, what declined, what needs immediate attention, and what to prioritize next week. The Mo
Install
The skill file stays in the publisher's repository.
Paste the copied command in a terminal. It installs this SKILL.md into that agent.
npx skills add irinabuht12-oss/marketing-skills --skill weekly-account-summary -a cursor -y
Generates a plain English summary of everything that happened across all your accounts this week. What improved, what declined, what needs immediate attention, and what to prioritize next week. The Monday morning briefing that saves you an hour of pulling reports and context-switching between platforms. Platform: Google and Meta.
Questions
How do I install weekly-account-summary?
Download skills/weekly-account-summary/SKILL.md from the publisher, or copy the path and open the repository. PlugMCP lists the skill and does not host the file.
Where does weekly-account-summary live?
The publisher keeps it at https://github.com/irinabuht12-oss/marketing-skills.
Which agents can use weekly-account-summary?
Claude, Cursor, and Codex can read a SKILL.md you add from the publisher's repository.
Generates a plain English summary of everything that happened across all your accounts this week. What improved, what declined, what needs immediate attention, and what to prioritize next week. The Monday morning briefing that saves you an hour of pulling reports and context-switching between platforms. Platform: Google and Meta.
name: weekly-account-summary
description: Generates a plain English summary of everything that happened across all your accounts this week. What improved, what declined, what needs immediate attention, and what to prioritize next week. The Monday morning briefing that saves you an hour of pulling reports and context-switching between platforms. Platform: Google and Meta.
metadata:
platform: Google and Meta
30/ Weekly Account Summary — Google + Meta
What it does
Generates a plain English summary of everything that happened across all your accounts this week. What improved, what declined, what needs immediate attention, and what to prioritize next week. The Monday morning briefing that saves you an hour of pulling reports and context-switching between platforms.
How it works
Claude processes your weekly performance data across Google and Meta, compares it to the previous week and trailing 4-week average, identifies the most meaningful changes (not just any change, but changes that matter financially), and writes a structured briefing in the order you'd want to read it — fires first, wins second, and housekeeping third.
Practical example
"Week of March 10: Total spend $41,200 (on pace). Three things to know — (1) Meta prospecting CPA jumped 22% to $46, driven by creative fatigue on the UGC set that's been running 4 weeks, recommend rotating in the new testimonial variants by Wednesday. (2) Google Search branded CPC dropped 15% after Competitor X apparently pulled back on brand bidding, good news, no action needed. (3) PMax added 23 new converting search terms this week, 4 of them are high-intent terms worth adding as exact match keywords in dedicated campaigns. Top win: the new carousel ad set is delivering $28 CPA at 2.1x ROAS after 5 days, scaling opportunity if it holds through next week."
What you get back
Executive summary of week's performance in 2-3 paragraphs
Top 3-5 issues that need attention this week, ranked by urgency
Top wins worth noting or scaling
Performance trend vs previous week and 4-week rolling average
Priority action list for the upcoming week with specific recommendations
Account-by-account breakdown if managing multiple clients
When to use it
Every Monday morning before doing anything else in your accounts
For agencies managing multiple accounts who need a fast overview of all clients
Client-facing weekly updates that need to be written quickly
End of week wrap-ups for team handoffs or status updates
Data access (Ryze MCP)
This skill works best with live account data. Connect the free Ryze MCP once and Claude reads your Google Ads, Meta Ads, GA4 and Search Console directly:
Download skills/weekly-account-summary/SKILL.md from the publisher, or copy the path and open the repository. PlugMCP lists the skill and does not host the file.
Where does weekly-account-summary live?
The publisher keeps it at https://github.com/irinabuht12-oss/marketing-skills.
Which agents can use weekly-account-summary?
Claude, Cursor, and Codex can read a SKILL.md you add from the publisher's repository.