Analyzes performance by day of week and hour of day across your campaigns. Identifies when your ads perform best and worst, recommends ad schedule adjustments with estimated savings, and tells you exa
Install
The skill file stays in the publisher's repository.
Paste the copied command in a terminal. It installs this SKILL.md into that agent.
npx skills add irinabuht12-oss/marketing-skills --skill day-hour-performance-breakdown -a cursor -y
Analyzes performance by day of week and hour of day across your campaigns. Identifies when your ads perform best and worst, recommends ad schedule adjustments with estimated savings, and tells you exactly what you'd give up by restricting hours. Platform: Google and Meta.
Questions
How do I install day-hour-performance-breakdown?
Download skills/day-hour-performance-breakdown/SKILL.md from the publisher, or copy the path and open the repository. PlugMCP lists the skill and does not host the file.
Where does day-hour-performance-breakdown live?
The publisher keeps it at https://github.com/irinabuht12-oss/marketing-skills.
Which agents can use day-hour-performance-breakdown?
Claude, Cursor, and Codex can read a SKILL.md you add from the publisher's repository.
Analyzes performance by day of week and hour of day across your campaigns. Identifies when your ads perform best and worst, recommends ad schedule adjustments with estimated savings, and tells you exactly what you'd give up by restricting hours. Platform: Google and Meta.
name: day-hour-performance-breakdown
description: Analyzes performance by day of week and hour of day across your campaigns. Identifies when your ads perform best and worst, recommends ad schedule adjustments with estimated savings, and tells you exactly what you'd give up by restricting hours. Platform: Google and Meta.
metadata:
platform: Google and Meta
12/ Day/Hour Performance Breakdown — Google + Meta
What it does
Analyzes performance by day of week and hour of day across your campaigns. Identifies when your ads perform best and worst, recommends ad schedule adjustments with estimated savings, and tells you exactly what you'd give up by restricting hours.
How it works
Claude segments your performance data by day and hour, looking at CPA, CVR, CTR, and spend distribution. It identifies statistically meaningful patterns (not just noise from low-volume hours) and calculates the cost of running ads during underperforming windows vs the conversions you'd lose by turning them off.
Practical example
Your B2B SaaS campaigns show CPA of $31 during weekday business hours (8am-6pm) but $67 on weekends and $54 after 9pm. Weekend spend accounts for $4,200/month producing 63 leads at $67 each. Claude calculates that cutting weekends and nights saves $6,100/month in spend while losing only 89 conversions — but reallocating that budget to peak hours would generate an estimated 142 conversions at the lower CPA. Net gain: 53 additional conversions.
What you get back
Heatmap of CPA/CVR by day and hour with statistical confidence levels
Specific schedule recommendations with exact hours and days to adjust
Financial impact: spend saved, conversions lost, and net effect of reallocation
Separate analysis for each campaign type (brand, prospecting, retargeting) since patterns differ
Seasonal comparison showing if day/hour patterns shift by month or quarter
When to use it
When setting up ad schedules for new campaigns
Quarterly reviews to adjust schedules as behavior patterns shift
When budgets are tight and you need to maximize efficiency
For B2B accounts where business hours vs off-hours performance differs significantly
Data access (Ryze MCP)
This skill works best with live account data. Connect the free Ryze MCP once and Claude reads your Google Ads, Meta Ads, GA4 and Search Console directly:
Download skills/day-hour-performance-breakdown/SKILL.md from the publisher, or copy the path and open the repository. PlugMCP lists the skill and does not host the file.
Where does day-hour-performance-breakdown live?
The publisher keeps it at https://github.com/irinabuht12-oss/marketing-skills.
Which agents can use day-hour-performance-breakdown?
Claude, Cursor, and Codex can read a SKILL.md you add from the publisher's repository.