- name
- seo-geo
- description
- SEO & GEO (Generative Engine Optimization) for websites. Analyze keywords, generate schema markup, optimize for AI search engines (ChatGPT, Perplexity, Gemini, Copilot, Claude) and traditional search (Google, Bing). Use when user wants to improve search visibility, search optimization, search ranking, AI visibility, ChatGPT ranking, Google AI Overview, indexing, JSON-LD, meta tags, or keyword research.
SEO/GEO Optimization Skill
Comprehensive SEO and GEO (Generative Engine Optimization) for websites. Optimize for both traditional search engines (Google, Bing) and AI search engines (ChatGPT, Perplexity, Gemini, Copilot, Claude).
Quick Reference
GEO = Generative Engine Optimization - Optimizing content to be cited by AI search engines.
Key Insight: AI search engines don't rank pages - they cite sources. Being cited is the new "ranking #1".
Workflow
Step 1: Website Audit
Get the target URL and analyze current SEO/GEO status.
Basic SEO Audit (Free):
python3 scripts/seo_audit.py "https://example.com"
Use this for: Quick technical SEO check (title, meta, H1, robots, sitemap, load time). No API needed.
Check Meta Tags:
curl -sL "https://example.com" | grep -E "<title>|<meta name=\"description\"|<meta property=\"og:|application/ld\+json" | head -20
Use this for: Quick check of essential meta tags and schema markup on any webpage.
Check robots.txt:
curl -s "https://example.com/robots.txt"
Use this for: Verify which bots are allowed/blocked. Critical for ensuring AI search engines can crawl your site.
Check sitemap:
curl -s "https://example.com/sitemap.xml" | head -50
Use this for: Verify sitemap structure and ensure all important pages are included for search engine discovery.
Verify AI Bot Access:
# These bots should be allowed in robots.txt:
- Googlebot (Google)
- Bingbot (Bing/Copilot)
- PerplexityBot (Perplexity)
- ChatGPT-User (ChatGPT with browsing)
- ClaudeBot / anthropic-ai (Claude)
- GPTBot (OpenAI)
Step 2: Keyword Research
Use WebSearch to research target keywords:
WebSearch: "{keyword} keyword difficulty site:ahrefs.com OR site:semrush.com"
WebSearch: "{keyword} search volume 2026"
WebSearch: "site:{competitor.com} {keyword}"